Effortless

NEW YORK TIMES BESTSELLER · A Times (UK) Best Book of the Year · From the author of the million-copy-selling Essentialism comes an empowering guide to achieving your goals. It all starts with a simple principle: Not everything has to be so hard.

The intricacy of modern life has created a false dichotomy between things that are ‘hard and important,’ and those that are ‘easy and trivial.’ Everything has become so much harder than it ought to be. But, Greg McKeown, bestselling author of Essentialism, says, there is a third alternative.