What is the common thread in the following true-life experiences?
A global technology giant discontinues 97 per cent of its products and builds its empire with only 3 per cent of them.
TED Talks speakers choose one topic and inspire millions in less than eighteen minutes.
A father adopts a three-day workweek to spend time with his daughters and pursue a passion.

Such choices find people saying YES to the priorities that truly matter and NO to everything insignificant. Such choices are about embracing what is meaningful and removing the clutter. Such choices are about finding purpose and joy in the little things.