Non Obvious Megatrends: How to See What Others Miss and Predict the Future

By (author)Rohit Bhargava

ALL NEW 10th EDITION OF THE WSJ BESTSELLER!
FEATURING 10 BOLD NEW TREND PREDICTIONS
WINNER OF 9 INTERNATIONAL BOOK AWARDS

Introducing the highly awaited tenth edition of the Wall Street Journal bestseller and trend report featured ten bold new megatrend predictions that will shape our world in the coming decade.

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What if you could predict the trends that will change your business?

For the past ten years, Rohit Bhargava’s signature annual Non-Obvious Trend Report has helped over a million readers discover more than 100 trends changing our culture.

Now for the first time, Rohit and his team of Non-Obvious trend curators reveal ten revolutionary new Megatrends that are transforming how we work, play and live.

— How might the evolution of gender fluid toys change our culture?
— What can the popularity of handmade umbrellas and board games teach us about the future of business?
— Why do robot therapists and holographic celebrities actually demonstrate the importance of humanity?

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